Nintendo Sues Over Premature Switch 2 Mockup Share

Nintendo is taking legal action against accessory maker Genki for trademark infringement after the latter shared renders of a "Nintendo Switch 2" mockup months before Nintendo officially unveiled its new console. The controversy erupted at CES 2025 in January when Genki showcased the mockup, claiming it was based on an actual Switch 2 system they had seen and used to design their accessories.

According to court documents obtained by IGN, Nintendo accuses Genki of launching a calculated campaign to exploit public interest in the next-generation console. The lawsuit cites trademark infringement, unfair competition, and false advertising. Nintendo argues that Genki boasted about having early access to the unreleased console, allowing attendees to handle and measure the mockups. Nintendo contends that Genki's claims of compatibility could not be substantiated without unauthorized access to the Switch 2, misleading the public.

The court papers state that in January 2025, Genki began advertising unauthorized access to the upcoming Nintendo Switch 2, which had not yet been revealed by Nintendo. Despite later contradicting their initial claims about possessing a console, Genki continued to assure consumers that their accessories would be compatible with the Switch 2 upon release.

Genki Nintendo Switch Mockup Images from CES 2025

View 3 ImagesNintendo also alleges that Genki infringed its trademarks in advertising and directly competed with Nintendo and its authorized licensees. Additionally, Nintendo criticized a tweet from Genki's CEO, Edward Tsai, which suggested unauthorized access to Nintendo's headquarters, and a website pop-up hinting at a secret.

Nintendo is seeking to prevent Genki from using the "Nintendo Switch" trademark in their marketing, demanding the destruction of any products or marketing materials referencing Nintendo's branding, and requesting unspecified damages for infringement, unfair competition, and false advertising, with the potential for these damages to be tripled.

In response, Genki issued a statement over the weekend on social media, acknowledging the lawsuit and expressing their commitment to working with legal counsel. They emphasized their independence and dedication to creating innovative gaming accessories, standing by the quality and originality of their products. While unable to comment in detail, Genki affirmed their focus on fulfilling orders and showcasing new products at PAX East. They thanked their supporters and promised further updates when possible.

The Nintendo Switch 2 is slated to debut on June 5, with pre-orders starting on April 24 at a fixed price of $449.99. High demand has led Nintendo to warn U.S. customers that release date delivery is not guaranteed. For more information, check out IGN's Nintendo Switch 2 pre-order guide.