Home News Mobile Gaming Sensation and Fashion Icon Partner for Exclusive Event

Mobile Gaming Sensation and Fashion Icon Partner for Exclusive Event

Author : Skylar Update : Dec 10,2024

Get ready for another exciting collaboration between Stumble Guys and Barbie! This time, the partnership is branching out into a brand-new toy line. Exclusively available at Walmart and other international retailers, this collection promises to capture the imaginations of children (and the wallets of their parents).

Stumble Guys has clearly outpaced its competitors, in part due to its successful collaborations, including the previous one with Mattel's Barbie. This new venture, however, is a departure from in-game content. Instead, it features limited-edition plush toys of Barbie and Ken in their Stumble Guys avatars, perfect for the upcoming holiday season.

The toy line, available exclusively at Walmart in the US and select international retailers, includes blind box figures, six-pack sets, other action figures, and the aforementioned plush toys.

yt Hello Barbie, let's go Barbie!

One of Fall Guys' missed opportunities was its late arrival on mobile devices. Stumble Guys’ early mobile presence demonstrates the winning formula of mobile obstacle course battle royales. This success motivates Stumble Guys to continue capitalizing on its momentum, aligning perfectly with Barbie's ongoing strategy of rebranding to attract new generations.

While this collaboration is interesting, let's shift focus to what truly matters: upcoming releases. Stay tuned for our new series, "Ahead of the Game," and our next feature on "Your House."