Shopping just got simpler with the H&M app! Now, you can effortlessly browse, shop, and stay updated on the latest fashion trends right at your fingertips.

Dive into our dynamic fashion feed anytime, anywhere, and experience the thrill of real-time fashion updates directly through the H&M app.

Stay in the loop with instant updates on your orders, use your own photos to find similar in-stock items, and draw inspiration from our global community of users. Imagine scrolling through our feed and experiencing the excitement of live fashion updates simultaneously!

Excited yet? There's more! Our app is incredibly useful even when you're shopping in one of our physical stores.

Can't find your size or curious about other available sizes and colors? Simply scan the price tag with our innovative SCAN & FIND feature, and instantly discover if the item is available in additional options.

Spotted something that catches your eye? Our VISUAL SEARCH feature allows you to explore our collection by uploading your own photos or screenshots. It identifies patterns, colors, and styles, then presents you with a curated list of matching or similar in-stock items.

Keep your favorite items organized by saving them to your personal list with a simple tap on the HEART ICON.

Stay ahead in the fashion game by turning on PUSH NOTIFICATIONS. Be the first to know about new designer collections, special offers, and exclusive events!

Don't wait — download the H&M app now and elevate your shopping experience!

When you download the H&M app, rest assured that your data will be processed in line with our Privacy Notice. For more information, please visit hm.com.